FOR IMMEDIATE RELEASE 

New Minoxidil Response Test Identifies if Topical Minoxidil Will Work to Grow Hair

Breakthrough Hair Loss Technology Tests Hair Follicles for Minoxidil Response with 95.9% Accuracy

Newport Beach, CA, April 6, 2022 — The hair loss market may never be the same. Daniel Alain, an e-commerce hair loss solution provider, launches the first and only patented and clinically-validated diagnostic test that will report with 95.9% accuracy if someone is a responder to topical Minoxidil – the only FDA approved topical hair regrowth treatment for genetic hair loss in men and women.

Unknown until now, you need an enzyme present (SULT1A1) to convert Minoxidil to its active form to regrow hair for genetic hair loss – the worldwide leading cause of hair loss in both men and women. If you lack the enzyme, Minoxidil (also commercially known by brand names such as Rogaine®, Hims, Hers, Keeps*) will not work for you. Until now, the science was not available to test for the enzyme’s presence in the hair follicle. Enter Daniel Alain, a hair loss R&D powerhouse holding numerous patents, who has privately funded over 10 million dollars in hair loss clinical studies since 2011. Through meticulous research and persistence, Daniel Alain’s R&D team discovered the need for the SULT1A1 enzyme for hair regrowth success with topical Minoxidil. 

“I’ve been in the business for over 30, years and I’ve seen the frustration and emotional toll of losing one’s hair,” shares Founder and CEO, Daniel Alain Hafid. “I’ve dedicated my life to finding solutions to hair loss. The Minoxidil Response Test is the biggest development to hit the hair loss category as it will help men and women immediately determine the best course of action to treat their hair loss – no need to waste time, money or false hope on a treatment that biologically does not work for you.”

The Minoxidil Response Test (MRT) for men and for women is a simple, non-invasive, at-home hair pluck test. Samples are sent to Daniel Alain’s CLIA-certified DA Labs and evaluated for the presence of the SULT1A1 enzyme using a proprietary, patented method. Results are secured in a HIPPA-compliant server and reported back to the customer in their personal DA Labs account. From there, the customer can work directly with their healthcare provider on the next steps to treat their hair loss. 

“We are set on a course to forever change the way we approach and treat genetic hair loss,” said Hafid. “MRT is just one of many exciting new diagnostic hair loss tests that will be made available to consumers from Daniel Alain. All will offer discreetness and convenience, made for use in the privacy of home to help gain control over hair loss and seek the best solutions based on one’s genetics and personal response mechanisms.” 

ABOUT DANIEL ALAIN
Founded in 2004, Daniel Alain is the world’s leading hair loss and hair enhancement company. With a focus on providing solutions to women’s hair loss no matter where she is in the journey, Daniel Alain is actively engaged in R&D of solutions for female hair loss, inclusive of the world’s most premium European 100% human hair wigs and hair toppers. 2022 marks the expansion of Daniel Alain into the men’s hair loss category with an extended portfolio of diagnostic tests to help identify genetic hair loss and predict the response to FDA-approved hair loss treatments, Minoxidil and Finasteride.

* All product and company names are trademarks ™ or registered marks ® of their respective holders. Use of them does not imply any affiliation with or endorsement by them.

PRESS CONTACT
Sabrina Little
949.706.9880
sabrinaL@danielalain.com
www.danielalain.com

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Based on 30 reviews
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Daniel Alain
Jennifer Rose
Love my Follea Rene - and the amazing customer service!

I considered purchasing a wig for years as my hair became increasingly thin. I finally decided the time was right and I’m so thankful to have found Follea. I purchased the Rene 12 inch in Caramel Latte and I absolutely love it – both the color and style are perfect. Stylist consultant, Tracy Romo, was so incredibly supportive and knowledgeable -- she walked me through every step of the process. She assisted with measurements and answered all of my questions via video calls. I can’t say enough about the amazing customer service I experienced from beginning to end. Tracy guided me in the right direction every step of the way, even sending me helpful videos and styling tips. I honestly couldn’t be happier with my experience.

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Daniel Alain
M. Terese Weir
Easy Beauty!

My Follea Style (6-11) is in all honesty the most comfortable wig I've ever worn - and I hate anything on my head! This wig just... goes where it's supposed to, no pulling it this way or that, no realizing your doggone wig is crooked.. AFTER you walk in to work. This success is in no small part to the Fit Kit I was sent to make sure of my size. 😊

Also, to say the hair is beautiful gives beauty a bad name. The hair is stunning. (I wear color Latte.) My consultant, Ashley, virtually took my hand to guide me through the process of buying my wig. Her help was and still is invaluable.

My hairdresser is very comfortable styling wigs. She created just the right "style" for my Style. That said, even straight from the box, Follea rocks!

Reading your Follea experience warms our hearts, our goal and mission is to help women all over the world feel beautiful, confident and like their best self. Ashley is an amazing and knowlegable guide, that will continue to be with you on your hair journey!

We invite you to join our @Follea community on Instagram, to learn best practices for your new Follea.

Thank you very much!

Love,

Daniel Alain Team

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Daniel Alain
Kimberlee Bluhm
Wig #6

The ready to wear wig I received from Daniel Alain is beautiful. The packaging was so respectful of the wig. So impressed. I called with questions before purchasing and the staff was very kind and respectful as Loosing my hair was so unexpected and stressful. Thank you for wonderful customer service and a beautiful wig. So many compliments on how it makes me look. Thank you.

We are honored and so glad to hear you had a pleasant experience! Thank you or trusting us to help you during your hair-loss journey.

Thank you !

I had an amazing experience with purchasing a wig with Follea.
I can’t say enough about Tracy and the VIP service I got from her. She was always there on the other side of the phone , no matter what day or time and help me every step of the way!
I have never had such great customer service in any of the other leading wig companies I bought wigs from. Hands down the best!
Thank you

Thank you very much for sharing - it means the world to know that you had an exceptional experience with Tracy.

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Daniel Alain
Patty McKenna
Amazing Personalized treatment

What a wonderful experience I had. Tracy was so sweet and kind and found me the perfect wig. Her patience and understanding when I couldn't decide exactly what I wanted , and finding me the perfect wig and answering all my crazy questions. I left with such a beautiful wig. Thank you again Tracy ♥️♥️

Thank you so much for your kind words. We are so happy Tracy was able to assist you on your hair journey!

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Daniel Alain
Kim sissons
Tracy Romo is a life changer!

When you first go through your personal hair loss journey, you go through so many emotions and sometimes you get desperate. People like to take advantage of those searching for an answer. After making a very costly mistake, Tracy was a game changer for me! She was amazing, very knowledgeable and helped me understand what to look for, how to ensure I got the right size, face timed me to measure and ensure it was correct. I cannot say enough amazing things about Tracy, and my amazing Follea wig.

Kim, Thank you so much for taking the time to share your experience Daniel Alain. It warms our heart to hear to Tracy was such a positive impact. We would love to see your new hair debut, tag us on instagram @Follea.

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Daniel Alain
Mercedes
Style 10 Inch Color 5005 Macchiato (comes with a soft rooting)

This is my first wig but not my first attempt with alternative hair. Its been a journey and one I knew I wanted to take with Follea. I was not wrong. The hair is silky soft and beautifully shiny. The staff is great and wonderful to work with. Their online consultation process is just what I needed. I received sample caps to try on to determine which size is the right size for me. I received color swatches as well to make the color selection process was a breeze. It does make a difference to see to the colors in person, dont be afraid to ask for color swatches. To see them against the light or while your home is worth it. All this happened after the online consultation, which was simple and fun. The rep provided samples of everything, explained the differences with each one. This helped me make a decision on what was right for me. Getting the samples of the wig caps and color swatches was a fun part of the experience but it also made me feel good about my decisions. I often worry about getting the wrong size and color. Once I was set ( and yes I changed my mind a bit) we went forward with the order. After I received my wig and cut the lace, the team was still there to help me with any questions I had.

Overall a great online purchasing experience. Once I received my Follea, I instantly knew this was it for me. I loved it and I was confident to wear it out.

Feeling Myself and Happy with a beautiful Follea Style, 10", Irish Cream

There are no words to fully express how grateful I am for finding Follea and meeting Janet. Her kindness combined with a professional, yet so gentle, advice helped me to find my beautiful natural looking European hair. Janet patiently showed me different styles and sizes (my head is so small!). She has never pushed me to anything. Only offered support and help on the way to my decision, and eventually ordered (incredibly urgently) the right size. I wish all patients to meet someone like Janet on their way! Before I found Follea, I faced a few horrible pushy people who wanted to make money of my sensitive, fragile situation of suddenly losing hair.
Today, I can face the Universe with a smile, again. I am back to work and normal life, interacting with people, attending important business meetings. Letting my health recover in calm confident state.
Thank You to Follea and Janet. May the Blessing and Kindness come back to You Multiplied Million Times.
I am already thinking of ordering a second Follea Style (bit longer this time). Every girl needs a special occasion HAIR! I have found mine.

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Daniel Alain
erin graff
Looooove me some FOLLEA!!!

Girl I love my new wig!!!!!! I feel like Beyoncé wearing it, you can’t even tell that it’s a wig! My confidence is an all new high and I feel fierce. Thanks to Janet for making my hair dreams come true. Xoxoxo

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Daniel Alain
Heather L
Follea's Petite

Recently, I bought the Petite in Chai Latte blonde with a natural-looking darker root and customized my piece by adding a few wispy bangs. If you are like me and try to stretch the length of time between washes to prevent an itchy scalp and breakage, this little priceless gem is a quick four clips away from a good hair day.

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Daniel Alain
Diane B.
Great Customer Services

Great customer services! Received in a timely manner. Very happy with my topper, especially after I trimmed bangs and length to fix my own hair.

Hello Diane,

Thank you so much for taking the time out of your day to write this review for us. We are very happy to receive your feedback. Please tag us #danielalain in any photos we'd love to share your amazing look on our website and/or social media platforms.
Feel free to contact us at 1.949.706.9880 or reviews@danielalain.com.

XO